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The Strategy Room

Month: January 2015

4 PR Touchdowns in Super Bowl History

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It’s that time of the year again. This Sunday, Super Bowl XLIX will dominate TV screens across America. Not only is this a holy day for most sports fans, but perhaps even more important for companies and brands. Everyone strives to take advantage of the Super Bowl and its broadcast medium to showcase their products… Continue Reading 4 PR Touchdowns in Super Bowl History

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4 Tips for a Successful PR Career

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The public relations industry is constantly evolving from how we engage with media to how we receive our news. Many of these changes can be attributed to the upheaval in technology over the past decade. Regardless of changes in the industry and whether you are a newcomer or 10+ year veteran, in my four years… Continue Reading 4 Tips for a Successful PR Career

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Unexpected Ways PR Pros Can Use LinkedIn’s Jobs Feature

LinkedIn jobs

Despite its numerous utilities having nothing to do with finding or filling a professional position, LinkedIn still remains in the minds of many a resource primarily for job seekers. With nearly 2 million active job listings and thousands of major corporations investing in the company’s Talent Solutions services to find and recruit top candidates, it’s… Continue Reading Unexpected Ways PR Pros Can Use LinkedIn’s Jobs Feature

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Tangible Changes to Make in 2015 to Better Your Work Life

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With 2015 in full swing, the pressure to make New Year’s resolutions and stick to them is on. While you don’t need to wait until January to make a change, this month is a good time to reflect on the past year and set your intentions for the months to come. Whether you plan to… Continue Reading Tangible Changes to Make in 2015 to Better Your Work Life

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