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The Strategy Room

Month: November 2017

Why News Media Still Matter

Journalism still matters. But the printed page? Not necessarily.

  Four years ago today, we published a blog post titled, “Why Newspapers Still Matter.” It outlined our thinking about print journalism providing an “experience” that is somehow richer than what one can find online. How a newspaper provides a unique snapshot of history. How it gets your hands dirty. How it makes critically important… Continue Reading Why News Media Still Matter

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Talking Twitter: Hashtags, Character Allowance, and Pay-to-Play

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QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers. It’s the final stretch before the holiday season, and everyone in the nation’s capital is hustling and bustling. Over here in Stanton’s D.C. office, we’ve still got a pile of Halloween candy on the table, wondering how time is passing so fast. In… Continue Reading Talking Twitter: Hashtags, Character Allowance, and Pay-to-Play

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Meet Elaine: From Politics to PR, Qualities That Make You Marketable

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Since moving to D.C., the bulk of my professional experience has revolved around Capitol Hill. From learning the art of networking and office politics to interacting with politicians and distinguished professionals, every job has been challenging and fulfilling at the same time. But, six months ago, I became a part of the PR world and… Continue Reading Meet Elaine: From Politics to PR, Qualities That Make You Marketable

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Pitch Perfect, Brand Reputation, and Pizza Wars

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QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! The holidays are right around the corner, as is the inevitable sound of early Christmas music, shopping and the consumption that defines every holiday season. In this week’s edition, we bring you a look at what’s to come for PR in 2018, successful… Continue Reading Pitch Perfect, Brand Reputation, and Pizza Wars

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An Evening of Politics and Parody for a Good Cause

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Working at the annual Al Smith Dinner is a little like being a guest of the fanciest and nicest family you’ll ever get to visit. The atmosphere is warm, the surroundings elegant, and the dress code over the top. Even the most devoted frump reveals an inner Carey Grant or Audrey Hepburn that is rarely… Continue Reading An Evening of Politics and Parody for a Good Cause

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