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The Strategy Room

Month: February 2018

Brand Poetry, Bold Buzzfeed, Twitter DMs And More

Lunch Break Final

QUICK PR READS YOU CAN TACKLE BETWEEN BITES  Happy Tuesday, Lunch Breakers! With spring right around the corner, time is moving fast, and so is our industry. In this week’s edition, we look at how companies are keeping up in the fast-paced age of technology. Brands are sprouting sonnets, Buzzfeed is making bold moves and… Continue Reading Brand Poetry, Bold Buzzfeed, Twitter DMs And More

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Winter Olympics Ads, Facebook’s Popularity Problem, Facebook Live Secrets, And More

Winter Olympics Ads, Facebook’s Popularity Problem, Facebook Live Secrets, And More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES  Happy Tuesday, Lunch Breakers. We’re enjoying the brief reprieve from the blustery cold with back-to-back days in the 70s! Let’s not think too much about still having four more weeks of winter left, according to Punxsutawney Phil’s previous prognostication. In this week’s edition, we cover brand recognition… Continue Reading Winter Olympics Ads, Facebook’s Popularity Problem, Facebook Live Secrets, And More

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The Strategy of PR Monitoring

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Over Stanton’s nearly 30 years of communication practice, we’ve learned a thing or two. From crisis communication strategies to addressing our client’s target audiences, we have found that one of the key practice that is essential to our firm’s capabilities – monitoring. Have you ever heard the phrase “Timing is everything?” Well, in today’s digital… Continue Reading The Strategy of PR Monitoring

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Valentine’s Day Ads, The Olympics on Twitter, iPhone Marketing and More

Lunch Break February 13

QUICK PR READS YOU CAN TACKLE BETWEEN BITES  Happy Tuesday, Lunch Breakers! With Valentine’s Day coming up, we’re getting in some heart-shaped pancakes and decadent chocolate to celebrate. And the fun doesn’t stop there.  In this week’s lunch break edition, we cover clever and unlikely Valentine’s Day ads, the Olympics and Super Bowl on Twitter, and the iPhone’s new sentimental marketing to win over… Continue Reading Valentine’s Day Ads, The Olympics on Twitter, iPhone Marketing and More

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A Black History Month Remembrance

A Black History Month Remembrance

As Black History Month is upon us, it occurred to me that an important African-American figure in the public relations profession would be worthy of recognition. As I had a small personal experience with this individual, I hope I might be permitted to offer that recognition. Ofield Dukes was a public relations professional in the… Continue Reading A Black History Month Remembrance

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Super Bowl, Kardashian Pregnancy Reveal, Lady Doritos, and more

EJ Lunch Break (5)

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! Hopefully you have recovered from the gluttony of Super Bowl Sunday and debated with your friends about whether or not Justin Timberlake is a man of the woods. In this weeks’ edition, we cover the PR brilliance of Kylie Jenner’s pregnancy reveal, lady-friendly… Continue Reading Super Bowl, Kardashian Pregnancy Reveal, Lady Doritos, and more

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Black History Month: Honoring PR Pros & Advocating for Diversity

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In honor of Black History Month, here is a roundup of articles about and by African American public relations professionals regarding their legacy in the industry, the state of the PR today, and looking to the future. 1. 5 Lessons to Learn about Black Public Relations Pioneers At an event hosted by the Museum of Public… Continue Reading Black History Month: Honoring PR Pros & Advocating for Diversity

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