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The Strategy Room

Author: Joe Contrino

Valuable Insights for Your Next Big Tech Event

Reporter interview virtual reality ces

As a tech enthusiast, I cannot imagine a better way to spend the first full week of the New Year than at CES 2017. Not only is technology a passion of mine, but it’s also part of my job. This is the second year I have attended CES on behalf of a longtime Stanton Communications… Continue Reading Valuable Insights for Your Next Big Tech Event

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How to Use Visuals to Communicate the Complex

Communicating the Complex

On Monday, the AISTech show opens in Pittsburgh, Pennsylvania. AISTech is the steel industry’s largest annual trade show event attracting industry analysts, buyers and media from around the world. More than 8,000 attendees will travel the show floor during the four-day conference. Our client W. L. Gore & Associate’s Industrial Products Division is exhibiting a… Continue Reading How to Use Visuals to Communicate the Complex

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Key Insights from New York’s #CEWeek

Joe Coutrino CEWeek

This past Monday, I attended CE Week, the largest consumer technology show in New York. Celebrating its 9th year in Manhattan, the weeklong event offered over 3,000 attendees a first look at the trends and cutting-edge technology for the upcoming back-to-school and holiday seasons. CE Week’s diverse audience consists of influential press, retailers, manufacturers, analysts,… Continue Reading Key Insights from New York’s #CEWeek

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Dress-Gate—the Best Accidental PR Campaign

Dress_Gate-e1425656259265

Last week the internet broke, and surprisingly enough it was for a reason other than an inappropriate magazine spread featuring Kim Kardashian’s derriere. Instead, it was broken by an evening dress. It all began when a Scottish woman unassumingly posted a picture of a dress on Tumblr asking followers to help her decide the dress’… Continue Reading Dress-Gate—the Best Accidental PR Campaign

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A PR State of Mind

Central-Park-in-Autumn

As Stanton Communications celebrates its 11th year in New York City, and its one year anniversary at our new location in Rockefeller Center, I thought it would be appropriate to write about why New York is one of the best places to work in public relations (PR). I am fortunate enough to go to work… Continue Reading A PR State of Mind

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Tips for Executing a Successful Event

Sprint Yankee event

Last week, the Stanton Communications team had the privilege of supporting a large scale media event for our client Sprint. On April 29, the CEOs from Sprint, Spotify, Harman Kardon and HTC gathered in New York City, along with top tier media, industry partners, analysts and a number of high-level guests, to kick off Sprint’s new… Continue Reading Tips for Executing a Successful Event

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