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Winter Olympics Ads, Facebook’s Popularity Problem, Facebook Live Secrets, And More

Winter Olympics Ads, Facebook’s Popularity Problem, Facebook Live Secrets, And More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES  Happy Tuesday, Lunch Breakers. We’re enjoying the brief reprieve from the blustery cold with back-to-back days in the 70s! Let’s not think too much about still having four more weeks of winter left, according to Punxsutawney Phil’s previous prognostication. In this week’s edition, we cover brand recognition… Continue Reading Winter Olympics Ads, Facebook’s Popularity Problem, Facebook Live Secrets, And More

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The Strategy of PR Monitoring

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Over Stanton’s nearly 30 years of communication practice, we’ve learned a thing or two. From crisis communication strategies to addressing our client’s target audiences, we have found that one of the key practice that is essential to our firm’s capabilities ­­­is monitoring. Have you ever heard the phrase “Timing is everything?” Well, in today’s digital… Continue Reading The Strategy of PR Monitoring

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Valentine’s Day Ads, The Olympics on Twitter, iPhone Marketing and More

Lunch Break February 13

QUICK PR READS YOU CAN TACKLE BETWEEN BITES  Happy Tuesday, Lunch Breakers! With Valentine’s Day coming up, we’re getting in some heart-shaped pancakes and decadent chocolate to celebrate. And the fun doesn’t stop there.  In this week’s lunch break edition, we cover clever and unlikely Valentine’s Day ads, the Olympics and Super Bowl on Twitter, and the iPhone’s new sentimental marketing to win over… Continue Reading Valentine’s Day Ads, The Olympics on Twitter, iPhone Marketing and More

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A Black History Month Remembrance

A Black History Month Remembrance

As Black History Month is upon us, it occurred to me that an important African-American figure in the public relations profession would be worthy of recognition. As I had a small personal experience with this individual, I hope I might be permitted to offer that recognition. Ofield Dukes was a public relations professional in the… Continue Reading A Black History Month Remembrance

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Super Bowl, Kardashian Pregnancy Reveal, Lady Doritos, and more

EJ Lunch Break (5)

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! Hopefully you have recovered from the gluttony of Super Bowl Sunday and debated with your friends about whether or not Justin Timberlake is a man of the woods. In this weeks’ edition, we cover the PR brilliance of Kylie Jenner’s pregnancy reveal, lady-friendly… Continue Reading Super Bowl, Kardashian Pregnancy Reveal, Lady Doritos, and more

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Black History Month: Honoring PR Pros & Advocating for Diversity

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In honor of Black History Month, here is a roundup of articles about and by African American public relations professionals regarding their legacy in the industry, the state of the PR today, and looking to the future. 1. 5 Lessons to Learn about Black Public Relations Pioneers At an event hosted by the Museum of Public… Continue Reading Black History Month: Honoring PR Pros & Advocating for Diversity

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Talking Twitter: #BrandBowl52, #CallieMeetsProm and #CrockPotCares

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QUICK PR READS YOU CAN TACKLE BETWEEN BITES Lunch Breakers, there’s no way to hide it, this week’s Lunch Break is all about Twitter. Are your thumbs ready? Here’s the roundup: A PR faux pas #BrandBowl52, #CallieMeetsProm, and #CrockPotCares. PR Problem Yesterday, a reporter tweeted that she was not BCC’ed, but CC’d on a pitch… Continue Reading Talking Twitter: #BrandBowl52, #CallieMeetsProm and #CrockPotCares

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4 Reasons to Love GIFs

Reasons to Love Animated GIFs

Animated GIFs got their start back in 1987, but they have come a long way since the dancing banana. Akin to its illustrative cousins—static graphics and video—the GIF allows you to harness the power of visuals. However, the GIF adds a bit of magic with its simplicity and flexibility across platforms. In fact, 33.6 percent… Continue Reading 4 Reasons to Love GIFs

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Super Bowl Ad Preview, Combatting the #TidePodChallenge, 2017 Social Media by the Numbers, And More

Super Bowl Ad Preview, Combatting the #TidePodChallenge, 2017 Social Media by the Numbers, And More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! The Super Bowl LII stage is set with the Philadelphia Eagles and New England Patriots giving football fans a rematch of Super Bowl XXXIX. If you want to take a trip in the way back machine, check out Ad Age’s Super Bowl commercial archives from that 2005… Continue Reading Super Bowl Ad Preview, Combatting the #TidePodChallenge, 2017 Social Media by the Numbers, And More

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Listen and Learn: A Lesson in Communication and Perspective

Listen and Learn: A Lesson in Communication and Perspective

Like the rest of the working world, the Stanton team is diving deep into 2018 and drifting away from post-holiday blues. Two important things we are keeping in mind this year are communication and perspective. These two key elements are needed for any PR professional to succeed. This industry is all about one-on-one relationships with… Continue Reading Listen and Learn: A Lesson in Communication and Perspective

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