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Why News Media Still Matter

Journalism still matters. But the printed page? Not necessarily.

  Four years ago today, we published a blog post titled, “Why Newspapers Still Matter.” It outlined our thinking about print journalism providing an “experience” that is somehow richer than what one can find online. How a newspaper provides a unique snapshot of history. How it gets your hands dirty. How it makes critically important… Continue Reading Why News Media Still Matter

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Talking Twitter: Hashtags, Character Allowance, and Pay-to-Play

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QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers. It’s the final stretch before the holiday season, and everyone in the nation’s capital is hustling and bustling. Over here in Stanton’s D.C. office, we’ve still got a pile of Halloween candy on the table, wondering how time is passing so fast. In… Continue Reading Talking Twitter: Hashtags, Character Allowance, and Pay-to-Play

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Meet Elaine: From Politics to PR, Qualities That Make You Marketable

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Since moving to D.C., the bulk of my professional experience has revolved around Capitol Hill. From learning the art of networking and office politics to interacting with politicians and distinguished professionals, every job has been challenging and fulfilling at the same time. But, six months ago, I became a part of the PR world and… Continue Reading Meet Elaine: From Politics to PR, Qualities That Make You Marketable

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Pitch Perfect, Brand Reputation, and Pizza Wars

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QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! The holidays are right around the corner, as is the inevitable sound of early Christmas music, shopping and the consumption that defines every holiday season. In this week’s edition, we bring you a look at what’s to come for PR in 2018, successful… Continue Reading Pitch Perfect, Brand Reputation, and Pizza Wars

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An Evening of Politics and Parody for a Good Cause

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Working at the annual Al Smith Dinner is a little like being a guest of the fanciest and nicest family you’ll ever get to visit. The atmosphere is warm, the surroundings elegant, and the dress code over the top. Even the most devoted frump reveals an inner Carey Grant or Audrey Hepburn that is rarely… Continue Reading An Evening of Politics and Parody for a Good Cause

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Welcome to Hawkins, Clowns are In, a Record-Breaking Halloween Spend and More

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QUICK PR READS YOU CAN TACKLE BETWEEN BITES Autumn came just in time to deliver a chilling Halloween. As we say in Hawkins, he likes it cold. And the cold isn’t the only thing creeping its way from the Upside-Down this Halloween. Today’s Halloween Lunch Break is stuffed as full as a trick-or-treat bag with… Continue Reading Welcome to Hawkins, Clowns are In, a Record-Breaking Halloween Spend and More

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PR Nightmares Don’t Wait For Halloween, The bomb-sniffing dog that couldn’t, and more

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QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers. You have exactly one week to procure that original Halloween costume on the cheap. If you want to go with popular opinion, check out Google’s Frightgeist which tracks the most popular costume searches nationwide and in your city. (Spoiler alert: Wonder Woman is… Continue Reading PR Nightmares Don’t Wait For Halloween, The bomb-sniffing dog that couldn’t, and more

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You’re Already a Genius: Creativity, Systematized

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We all are well familiar with the concept of the artist beseeching his muse and waiting for inspiration to strike so he can release a work of pure genius upon the world. But if you ask me, the muse has caused a lot more trouble than help for creatives. When you go from artist to… Continue Reading You’re Already a Genius: Creativity, Systematized

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Facebook Wants to Feed You, New Rules at The New York Times, and Social Media Done Right

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QUICK PR READS YOU CAN TACKLE BETWEEN BITES If the morning commute has been getting you down, try switching up your routine and listening to a podcast. Worth A Listen highlights the latest news in PR and keeps you up to speed on best practices. This week in Lunch Break, we cover Facebook’s newest gimmick,… Continue Reading Facebook Wants to Feed You, New Rules at The New York Times, and Social Media Done Right

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Two Brains Are Better Than One for Automated Marketing 

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Communications professionals know how important email campaigning is—it’s your direct line to your brand’s biggest fans. While internal and external lists and client information grow, our workload does too. That’s why it’s important to harness marketing automation tools, such as MailChimp, that effectively help us reach our target audience.   In recent months, Mailchimp has expanded its offerings into what it’s calling “second-brain” automation services, offering expanded creative tools, user-friendly distribution settings and more.   The email management and automation application… Continue Reading Two Brains Are Better Than One for Automated Marketing 

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