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Snapchat, Emojis and Harnessing the Power of Visuals

Power of Visuals: Snapchat, Emojis

3 Ways to Harness Snap’s Image-Dominant Future If you watched Arrival—the sci-fi film with Amy Adams, Jeremy Renner and squid-like aliens called heptapods—you may have noticed the story hinged on visual communication. The aliens bet their future on the power of visuals and—spoiler alert—it pays off. Similar to those hopeful heptapods, humans have long tried… Continue Reading Snapchat, Emojis and Harnessing the Power of Visuals

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Social Media Amplifies an Oscar Oops, Marketers Try VR & More PR News

Lunch Break: VR

Quick PR Reads You Can Tackle Between Bites Happy Tuesday, which just happens to be my two-year wedding anniversary. The traditional two-year gift is cotton and the modern gift is china, neither of which I got for my spouse this year. In this week’s PR news, PricewaterhouseCoopers (PwC) is still recovering from their terrible, horrible,… Continue Reading Social Media Amplifies an Oscar Oops, Marketers Try VR & More PR News

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Content Marketing: Where to Start

Content Marketing: Where to Start

Content marketing is now recognized as a staple—and even a driving force—for a strong online brand presence. As demand for content marketing expands, the industry continues to evolve and mature. You likely already know the impact content marketing can have, but if your company is just starting to build its presence, where do you start? In a recent post, SnapWryt… Continue Reading Content Marketing: Where to Start

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Webinar: Secrets to Managing Successful Events

Peter Stanton Events

From Papal Visits to Product Launches with Peter Stanton Bulldog Reporter, a longstanding leader in public relations news, hosted a webinar with Stanton Communications’ CEO Peter Stanton last week. In the webinar, Peter shared his experience from past events (including the 2015 New York Papal Visit and organizing the annual Alfred E. Smith Memorial Foundation Dinner,… Continue Reading Webinar: Secrets to Managing Successful Events

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Lunch Break: Celebs Going Publicist Free, Ex-CEO Ads and More PR News

Lunch Break Feb. 28

Quick PR Reads You Can Tackle Between Bites It’s the Tuesday after the Oscars, and I’m starting a one-woman campaign for Shirley MacLaine to host next year’s ceremony. In this week’s PR news, LinkedIn spills on how it uses its own built-in marketing tools, an ex-CEO’s advises his former company via bus ad, and much… Continue Reading Lunch Break: Celebs Going Publicist Free, Ex-CEO Ads and More PR News

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Changing the Way WeWork

We are moving offices

A little more than a year ago, Stanton Communications announced a significant change in our firm that transformed how we work together and with our clients. Peter Stanton, our founder, took a big step to the side and welcomed me to serve as President while he focused on his role as Chief Executive Officer. Since… Continue Reading Changing the Way WeWork

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Lunch Break: Influencer Drama, Instagram for B2B and More

Lunch Break February 21

Quick PR Reads You Can Tackle Between Bites Happy Tuesday! This week’s Lunch Break is filled with advice for engaging influencers, how Facebook’s “Like” changed the rules of social engagement beyond the digital world, a podcast recommendation and more. Want to Engage an Influencer? Look Before You Leap Last week, Disney Company’s Maker Studios parted… Continue Reading Lunch Break: Influencer Drama, Instagram for B2B and More

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Take a Lunch Break with the Strategy Room

Strategy Room Lunch Break

I have a bit of a reputation at Stanton Communications for being “the clipper,” a.k.a. the colleague that sends everyone articles on clients, their personal interests and the occasional “22 Corgis Who Can’t Get Up the Stairs” pictorial to brighten their day. It began early in life. Really early. From the time I was an… Continue Reading Take a Lunch Break with the Strategy Room

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Valuable Insights for Your Next Big Tech Event

Reporter interview virtual reality ces

As a tech enthusiast, I cannot imagine a better way to spend the first full week of the New Year than at CES 2017. Not only is technology a passion of mine, but it’s also part of my job. This is the second year I have attended CES on behalf of a longtime Stanton Communications… Continue Reading Valuable Insights for Your Next Big Tech Event

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What’s so Funny ‘Bout Peace Love and Understanding?

Secretary Hillary Clinton and Donald Trump shake hands at the 71st Al Smith Dinner

  Elvis Costello was not thinking of the Al Smith Memorial Foundation Dinner when he wrote those words, but they apply to the 71st edition of the event which occurred last week in New York. Stanton Communications was privileged to support the Foundation and the Archdiocese of New York with media arrangements and logistics. From… Continue Reading What’s so Funny ‘Bout Peace Love and Understanding?

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