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The Strategy Room

Our Perspective

A Black History Month Remembrance

A Black History Month Remembrance

As Black History Month is upon us, it occurred to me that an important African-American figure in the public relations profession would be worthy of recognition. As I had a small personal experience with this individual, I hope I might be permitted to offer that recognition. Ofield Dukes was a public relations professional in the… Continue Reading A Black History Month Remembrance

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Listen and Learn: A Lesson in Communication and Perspective

Listen and Learn: A Lesson in Communication and Perspective

Like the rest of the working world, the Stanton team is diving deep into 2018 and drifting away from post-holiday blues. Two important things we are keeping in mind this year are communication and perspective. These two key elements are needed for any PR professional to succeed. This industry is all about one-on-one relationships with… Continue Reading Listen and Learn: A Lesson in Communication and Perspective

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A Different Kind of New Year’s Post

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At this time of year, when we reflect on what’s behind us and anticipate what’s ahead for our businesses, agency and industry blogs inevitably focus on the “Best Of” the year past and predictions for the next. We did this just last week, with a roundup of our most popular posts for the year. It… Continue Reading A Different Kind of New Year’s Post

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Happy Holidays!

Happy Holidays (1)

On behalf of the Stanton team, we hope you enjoyed a happy and restful holiday season, and are ready for a productive New Year. We are endlessly thankful this season for our clients and friends of the firm who have supported us throughout the past year.  

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Roundup: The Best of The Strategy Room 2017

Best of 2017: Stanton Blog

It has been a big year for the Stanton team.  Here in the Strategy Room, we launched a new weekly segment, Lunch Break, to keep you up to date on the latest and greatest news of the communications industry. Beyond the blog, the team relocated to new offices, brought on a number of new faces,… Continue Reading Roundup: The Best of The Strategy Room 2017

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#NewYearNewMe: 4 Ways To Improve Your PR Skills in 2018

What Are Your Goals In 2018?

As we begin to roll towards January, millions of people will ask themselves what they can do in 2018 to make it their best year yet. Instead of making unrealistic resolutions to hit the gym five days a week or finally check off all the items on your never-ending bucket list, choose one skill you want to focus on. Here are a few ideas… Continue Reading #NewYearNewMe: 4 Ways To Improve Your PR Skills in 2018

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5 Books to Give Your Public Relations Friend this Holiday Season

What's On Your PR Wish List?

The communications industry is evolving rapidly right now, and is continually becoming more multifaceted, integrated and complex. Public relations professionals are always hungry to find new ways to support our clients, develop our strategic thinking, be more creative and keep up with the latest tech trends. We’re really just a bunch of geeks. But it… Continue Reading 5 Books to Give Your Public Relations Friend this Holiday Season

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Happy Thanksgiving!

Happy Thanksgiving!
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Why News Media Still Matter

Journalism still matters. But the printed page? Not necessarily.

Four years ago this month, we published a blog post titled, “Why Newspapers Still Matter.” It outlined our thinking about print journalism providing an “experience” that is somehow richer than what one can find online. How a newspaper provides a unique snapshot of history. How it gets your hands dirty. How it makes critically important… Continue Reading Why News Media Still Matter

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Meet Elaine: From Politics to PR, Qualities That Make You Marketable

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Since moving to D.C., the bulk of my professional experience has revolved around Capitol Hill. From learning the art of networking and office politics to interacting with politicians and distinguished professionals, every job has been challenging and fulfilling at the same time. But, six months ago, I became a part of the PR world and… Continue Reading Meet Elaine: From Politics to PR, Qualities That Make You Marketable

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