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The Strategy Room

Public Relations Profession

Influencer Power, Writing the Hard Speeches, and PR for PR

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Quick PR Reads You Can Tackle Between Bites Happy first Tuesday in May! Last night was the highly anticipated Met Gala, a.k.a. “The First Monday in May,” where celebrities and fashion luminaries gathered to honor avant garde fashion master Rei Kawakubo’s career. My choices for best dressed are Rhianna in straight-off-the-runway Commes des Garcon, and… Continue Reading Influencer Power, Writing the Hard Speeches, and PR for PR

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College Students: Invaluable Assets in Your Focus Group

Meet Mary Cobb

As a college student in a professional setting, I immediately recognized the contribution my fellow classmates can offer focus groups. An effective focus group has a developed purpose, seeks participants with key attributes, and maintains a collaborative atmosphere. A college campus provides opportunities for a diverse education coupled with invaluable collaboration. It is an environment… Continue Reading College Students: Invaluable Assets in Your Focus Group

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Meet Adam Yosim: 3 Key Ingredients to Whip Up PR Success

Meet Adam Yosim

“Make something yourself.” Little did I know, those three words from my mother during a visit home from college would spark one of my greatest passions: Cooking. It also didn’t hurt that my mom happened to be watching a meatball throwdown on Food Network. “That looks delicious,” I thought, as I watched the Long Island… Continue Reading Meet Adam Yosim: 3 Key Ingredients to Whip Up PR Success

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Webinar: Secrets to Managing Successful Events

Peter Stanton Events

From Papal Visits to Product Launches with Peter Stanton Bulldog Reporter, a longstanding leader in public relations news, hosted a webinar with Stanton Communications’ CEO Peter Stanton last week. In the webinar, Peter shared his experience from past events (including the 2015 New York Papal Visit and organizing the annual Alfred E. Smith Memorial Foundation Dinner,… Continue Reading Webinar: Secrets to Managing Successful Events

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The Life Changing Magic of Tidying Up Your Media Lists

Tidying up Media Lists and Sparking Joy

If you haven’t heard of Marie Kondo by now, chances are you are already a super organized human being who doesn’t stare at their closet as if it holds the mysteries of time. Her mega blockbuster how-to book, The Life Changing Magic of Tidying Up, offers not just tips on decluttering living spaces, but a… Continue Reading The Life Changing Magic of Tidying Up Your Media Lists

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How different is PR in Germany and the U.S.?

PR in U.S. versus Germany

How does the practice of PR differ between the U.S. and Germany? It’s surprisingly similar, says Panama PR’s Meike Grisson Meike Grisson of Panama PR recently visited Stanton Communications on a professional exchange program, and discovered a lot to love during her exploration of the practice of PR in the U.S. She talked with us… Continue Reading How different is PR in Germany and the U.S.?

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Responding to a Public Tragedy

Responding to a Public Tragedy: Orlando Shootings

The horrific attack that took place in Orlando on Sunday has elicited responses from around the globe expressing support and solidarity with all those affected. As public relations professionals, we understand that reactions showing support in the wake of tragedy are not an opportunity for self promotion. An example of how unseemly that can appear… Continue Reading Responding to a Public Tragedy

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Firm Promotes Four Senior Professionals to Executive Team

Stanton Promotes Four Senior Professionals

Today I am pleased to announce the news that four senior professionals — Megan Berry, Amy Bowman, Sarah Litton, Jeffrey Urbanchuk, have been promoted to positions on our firm’s executive team. Amy, Sarah and Jeff, formerly Account Managers, were elevated to the position of Vice President. Megan, who began her career as an intern at… Continue Reading Firm Promotes Four Senior Professionals to Executive Team

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A Bulletin from Berlin

March 10, 2009 Berlin Wall

When the Berlin Wall fell in 1989, a barrier that separated people, families and, in fact, a nation ceased to exist. Recently, in the area that was formerly no man’s land, a meeting occurred in a luxury hotel standing squarely inside what before 1989 was the kill zone for anyone trying to flee from East… Continue Reading A Bulletin from Berlin

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The Show Within the Show at CES

The Show Within the Show

Every year, hundreds of thousands of industry affiliates and innovators flock to Las Vegas to experience the spectacle that is the largest showcase of technology in the world — CES®. For the vast majority of attendees and techies monitoring press coverage at home, the show is all about the next big thing set to revolutionize… Continue Reading The Show Within the Show at CES

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