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The Strategy Room

The Lunch Break

RIP MS Paint, Coach Goes on a Shopping Spree & Defining Clickbait

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Good afternoon, lunch breakers! To all the new PR professionals out there, navigating a new industry can be tough, especially when you hate the dress code. In epic Shark Week news, Michael Phelps has finally met his match in the form of great white shark. This week we’re talking… Continue Reading RIP MS Paint, Coach Goes on a Shopping Spree & Defining Clickbait

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Winter Is Here with PR Lessons, Customer Service Chatbots and the Emboldenment Effect

Lunch Break: July 18

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! By now, if you’re a Game of Thrones fan, you’ve had plenty of time to digest the Season 7 premiere. No spoilers in this post—this author is still seven seasons and a couple of Ed Sheeran albums behind. Speaking of GoT, in this… Continue Reading Winter Is Here with PR Lessons, Customer Service Chatbots and the Emboldenment Effect

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Cultivating FOMO, the Upswing of the Insta-Ad and Fashion’s Secret Fabric

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QUICK PR READS YOU CAN TACKLE BETWEEN BITES Good afternoon, communicators! President Trump has met face-to-face with Vladimir Putin for the first time, Spiderman: Homecoming did $117 million in its domestic opening, and 7-Eleven will be celebrating “7/11 Day” with a nationwide deal for free Slurpees. That’s right—things are happening. But you’re a mover, a… Continue Reading Cultivating FOMO, the Upswing of the Insta-Ad and Fashion’s Secret Fabric

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Coming Soon: Your City’s Drone Hive, Harry Potter Turns 20, YouTube Puts VR In Your Hands, and More

Lunch Break: June 27

Quick PR Reads You Can Tackle Between Bites What’s this weird filmy thing in the air? Oh right, that’s D.C. summer, and my archnemesis, Humidity, has returned. In this week’s communication news, our wands are at the ready for Harry Potter’s 20th anniversary, Amazon patented a drone skyscraper, YouTube is bringing VR to your fingertips,… Continue Reading Coming Soon: Your City’s Drone Hive, Harry Potter Turns 20, YouTube Puts VR In Your Hands, and More

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Intergalactic poultry, JAY-Z’s hungry following, and the überthreat of poisonous dialogue

Lunch Break: June 20

Quick PR Reads You Can Tackle Between Bites Happy lunch break! As the puddles from Monday’s storm dry on the pavement outside of Stanton’s Baltimore and DC offices, we are ready to dish breaking and share-worthy updates from the communication-sphere. In this week’s Lunch Break, we share an out-of-this-world partnership, a hip-hop monarch’s brilliant communicative… Continue Reading Intergalactic poultry, JAY-Z’s hungry following, and the überthreat of poisonous dialogue

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Submit a Snaplication, Thank Your Father, and Learn from the FBI

Lunch Break: June 14

Quick PR Reads You Can Tackle Between Bites Good afternoon, lunch breakers. We have made it to the middle of the week! In addition to your round-up of PR news, we wanted to share a few gift ideas if you’re still last minute shopping for Father’s Day. After a poll in the office, our Father’s… Continue Reading Submit a Snaplication, Thank Your Father, and Learn from the FBI

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Damage Control, Challenges in Innovation, and the latest PR Crisis

Lunch Break: June 6

Quick PR Reads You Can Tackle Between Bites Happy Tuesday! Wonder Woman debuted over the weekend raking in a whopping $103.3 million in North America and breaking records for the top opening movie ever for a female director. Does this mean we’ll get to see Wonder Woman and Thor battle it out in the future?… Continue Reading Damage Control, Challenges in Innovation, and the latest PR Crisis

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Pack Like a Correspondent, Become a TEDFellow and Listen to Larry Wilmore

Lunch Break: May 23

Quick PR Reads You Can Tackle Between Bites Happy Tuesday, Lunch Breakers! After reading the Lupita Nyong’o and Rhianna heist movie meme is coming to screen for real, I’m working on my meme-to-film adaptation about a shiba inu with his head stuck in a hedge. Here’s hoping Tracy Morgan will voice the shiba inu. In… Continue Reading Pack Like a Correspondent, Become a TEDFellow and Listen to Larry Wilmore

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Fast Company’s Top 100, Your Interactive Future, I’m Not a White Blob, and More

Lunch Break May 16

Quick PR Reads You Can Tackle Between Bites Hello, hello, communicators. Here in D.C., those of us who commute home via the Gallery Place metro stop are relieved the Eastern Conference semi-final is finally over, even if we didn’t like the outcome. But we’re really going to miss Yayoi Kusama Infinity Mirror Rooms at the… Continue Reading Fast Company’s Top 100, Your Interactive Future, I’m Not a White Blob, and More

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Create an Oreo, Mobile on the Rise (Still), Delta’s Rough Landing

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Quick PR Reads You Can Tackle Between Bites Here in the District, we were up late last night biting our fingernails as our beloved Washington Capitals took on the Penguins for game six in the NHL Stanley Cup playoffs. It was worth the late night to witness the team’s 5-2 victory to tie the series… Continue Reading Create an Oreo, Mobile on the Rise (Still), Delta’s Rough Landing

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