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Valuable Insights for Your Next Big Tech Event

Reporter interview virtual reality ces

As a tech enthusiast, I cannot imagine a better way to spend the first full week of the New Year than at CES 2017. Not only is technology a passion of mine, but it’s also part of my job. This is the second year I have attended CES on behalf of a longtime Stanton Communications… Continue Reading Valuable Insights for Your Next Big Tech Event

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SEO: 4 Tips to Improve Your Website

Search Engine Optimization (SEO) infographic

Did you know search engine optimization (SEO) is the #1 traffic driver to content sites, outpacing social media by more than 300 percent? There is no question that a site’s SEO is more important than ever, and understanding what makes it “tick” is just as critical for today’s PR practitioners. There’s a lot of buzz about… Continue Reading SEO: 4 Tips to Improve Your Website

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Quality or Quantity: What Defines a Successful Media Event?

Photograph by Dan Goodrich

After much planning and coordination, I recently had the opportunity to attend my first on-site media event. This particular event, held in conjunction with a major education technology conference, proved the perfect time to bring our client face-to-face with important media contacts and influencers to educate, exchange ideas and simply get to know one another.… Continue Reading Quality or Quantity: What Defines a Successful Media Event?

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