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The Strategy Room

Custom Categories: Digital Media

Bringing New Visitors to the Old Line State

Working closely with the Maryland Office of Tourism, Stanton Communications helps to develop and carry out multi-channel campaigns to spotlight the state’s many special attributes. Each month Stanton Communications focuses proactive outreach on ‘Spotlighting’ Maryland’s unique features, including its Main Streets, Lighthouses, B&Bs, Boat Captains and other cultural and historical treasures. As a result of… Continue Reading Bringing New Visitors to the Old Line State

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Recruiting the Next Generation of Statisticians

The 175-year-old American Statistical Association (ASA) engaged Stanton Communications as its first-ever Agency of Record to develop a campaign to encourage more students to pursue degrees in statistics. The program was developed through Stanton’s Matrix Blueprint, a strategic planning process that closely aligns an organization’s objectives with measurable, impactful communication initiatives. Key elements of the plan… Continue Reading Recruiting the Next Generation of Statisticians

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Promoting Sustainable Recycling in the Battery Industry

Used car batteries are the most commonly recycled consumer product in the United States. As one of the nation’s largest secondary lead smelters recycling lead acid batteries, most traditionally in the form of used car, truck and boat batteries, RSR Corporation has made a significant commitment to being the nation’s cleanest and most environmentally friendly… Continue Reading Promoting Sustainable Recycling in the Battery Industry

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Promoting Fun & Functional Game-Based Learning Tools

Educational game developer Dig-It! Games not only wants to change the way educators view games in the classroom; it wants to help students discover a love of learning. With its popular long-form Mayan Mysteries and Roman Town games, along with addictive mini-games, students experience cross-curricular learning while immersed in ancient culture. Stanton Communications provides a range… Continue Reading Promoting Fun & Functional Game-Based Learning Tools

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Making Safety a Priority for Consumers Behind the Wheel

The Consumer Technology Association® (CTA) engaged Stanton Communications to develop and execute a public education campaign focused on the critical role innovation plays in advancing automotive safety and reducing driver distraction. The Innovating Safety campaign was launched in 2013 and has grown from a handful of members to a robust group of companies engaged in… Continue Reading Making Safety a Priority for Consumers Behind the Wheel

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