Claude-Olivier Rochat

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In 1986, Claude-Olivier became a partner of Zurich-based Farner Public Relations and created their agency in the French-speaking part of Switzerland. In 1990, he founded Rochat & Partners.

Besides a unique network of contacts, Claude-Olivier has strong experience in banking and financial PR, public affairs and lobbying, crisis management and communication for IT companies.

The Swiss financial daily Agefi describes him as “a man of influence more than a public person”. And the book Those who make Geneva underlines “don’t be mystified by his rather British phlegm. He has a lot of drive. And is as efficient as he is calm.”

 

Lars-Ola Nordqvist

  • Multinational communication through a PR alliance is not only for big brands. It allows smaller businesses to get hold of the same competition in order to reach out globally and compete.
  • When more of our opinion leaders are constantly online, communication has become more vital and strategic than ever for all organizations. PR professionals need to be more proactive and responsive to protect and strengthen your brand.
  • The media scene has changed dramatically over the last few years. PR opportunities look different and so do communication threats. Companies need to adapt to the faster speed, the different dialogue and the uncontrollable storms that social media can create.
  • It used to be cash is king, but today communication is king, and the cash is made by the young bloggers, the "queens" of communication.

Lars is a communications strategist and PR manager with both brand management and strategic communications experience. He has in-depth subject knowledge in areas such as tourism and travel, sports, transportation, leadership management and IT industries.

Lars has served as a consultant in public relations and communications since 1983, including a position as group manager at Burson-Marsteller. He has also been a working journalist since 1967, contributing articles to Express, Technology World and acting as a U.S. correspondent, editor and founder of the Swedish CNN from 1997 to 1998. Lars is a board member of the Swedish trade association of public relations firms.