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The Strategy Room

Month: May 2017

Pack Like a Correspondent, Become a TEDFellow and Listen to Larry Wilmore

Lunch Break: May 23

Quick PR Reads You Can Tackle Between Bites Happy Tuesday, Lunch Breakers! After reading the Lupita Nyong’o and Rhianna heist movie meme is coming to screen for real, I’m working on my meme-to-film adaptation about a shiba inu with his head stuck in a hedge. Here’s hoping Tracy Morgan will voice the shiba inu. In […]

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The Erie Canal Bicentennial: A Uniquely American Celebration

Supporting New York Power Authority and NYS Canal Corporation This year, America celebrates a bicentennial known perhaps only to a relative few in this country. That is likely to change soon and for the good since this occasion marks an achievement representing genuinely American qualities of courage, innovation and perseverance. If properly considered and understood, […]

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Fast Company’s Top 100, Your Interactive Future, I’m Not a White Blob, and More

Lunch Break May 16

Quick PR Reads You Can Tackle Between Bites Hello, hello, communicators. Here in D.C., those of us who commute home via the Gallery Place metro stop are relieved the Eastern Conference semi-final is finally over, even if we didn’t like the outcome. But we’re really going to miss Yayoi Kusama Infinity Mirror Rooms at the […]

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Meet Emily: Bringing Storytelling to B2B

When people ask me what I do, the short answer is that I’m a writer. Then they ask what I write, and that’s where it gets complicated. By day, I’m a public relations and content marketing professional. By early, early morning, I’m an author in the middle of releasing a fantasy series with a small […]

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Create an Oreo, Mobile on the Rise (Still), Delta’s Rough Landing

Quick PR Reads You Can Tackle Between Bites Here in the District, we were up late last night biting our fingernails as our beloved Washington Capitals took on the Penguins for game six in the NHL Stanley Cup playoffs. It was worth the late night to witness the team’s 5-2 victory to tie the series […]

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Lessons from Jimmy Kimmel’s Monologue on Healthcare

A headline in The Hill today, “GOP senator: ObamaCare repeal must pass ‘Jimmy Kimmel test’” once again put a spotlight on the impact of celebrity political endorsements. In his statement, Senator Bill Cassidy of Louisiana referenced a monologue from late night talk show host Jimmy Kimmel, in which Kimmel shared his newborn son had required […]

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Influencer Power, Writing the Hard Speeches, and PR for PR

Quick PR Reads You Can Tackle Between Bites Happy first Tuesday in May! Last night was the highly anticipated Met Gala, a.k.a. “The First Monday in May,” where celebrities and fashion luminaries gathered to honor avant garde fashion master Rei Kawakubo’s career. My choices for best dressed are Rhianna in straight-off-the-runway Commes des Garcon, and […]

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