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The Strategy Room

Author: Mary Cobb

Cision’s End-of-Year Gift, Best Twitter Campaigns, Coco-Cola Christmas and More

Happy Wednesday! The Stanton team hopes today brought a light dusting of snow to your neighborhood. In today’s edition of Lunch Break, we’re feeling festive! So, let’s talk about Cision’s gift to you, Spin Sucks’ 12 days of public relations big thinking, an end-of-year round-up, and a Coca-Cola Christmas. Cision’s Gift to You – Making […]

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Acquisition for Better Branding, Royal PR Firms, Cruise Lines Providing Hurricane Relief and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES   Happy Tuesday, Lunch Breakers! As summer vacations start to end and everyone is settling back into their daily routines, it’s the perfect time to read our round-up of PR news to get you back on track. This week we’re talking acquisition for better branding, breaking royal tradition, […]

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Poorly Played Pop-Up Shop, Instagram Influencers, “Vanity Metrics” and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! We’re recovering from the heatwave and celebrating normal temperatures from the comfort of our offices. For those of you cooped up inside to avoid the heat, check out our PR News roundup that includes a poorly played pop-up shop, Instagram influencers and “Vanity […]

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Girl Scouts, Amazon’s V-Day Breakup, Instagram Updates and More

Happy snow day, Lunch Breakers – at least in our neck of the woods. When we aren’t tucked away from the cold, we are dodging Girl Scout cookie sales at all of the metro stops. But we’re not fooled by their lack of years in life experience, because these young entrepreneurs can’t be stopped. In […]

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Instagram Networking, Gillette, Netflix Competition and More

Happy Tuesday, Lunch Breakers! As we get back into the groove of 2019, we are staying tuned to what’s happening in our industry – and it’s a lot. In this week’s edition we’re talking networking through Instagram, the Gillette debate, brand support during the government shutdown and some unsuspected Netflix competition. Women Network Through Instagram […]

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Crisis Communication in the Trump Era

As a public relations firm with a specialization in media relations, it’s our responsibility to know the current state of the media. Our CEO, Peter Stanton, recently shared this expertise at the Campaigns Marketing Summit in response to the question: “In the Trump era, is there a new crisis communications playbook?” Peter shared in the […]

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#GivingTuesday, Goodbye Instagram Bots, Branded Beer And more

QUICK PR READS YOU CAN TACKLE BETWEEN BITES With Thanksgiving, Black Friday, and Cyber Monday in our rear-view mirror, it’s time to look forward to the holidays – which has already brought colder temperatures. No one in the D.C. office is brave enough to walk outside, so we’re all paying close attention to industry news […]

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Happy Thanksgiving!

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Brands who jump on trending topics, Celebrity endorsements, and LaCroix’s crisis communication

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Good afternoon, lunch breakers! We blinked and its already mid-October, but we’re not complaining since it’s pumpkin spiced latte season. We hope you’re sipping one as you read through this week’s edition on brands who jump on trending topics, celebrity endorsements, and LaCroix’s crisis communication. You Can’t […]

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Mayochup is up for a Vote, Brands are Bettering the World, Papa John’s is Making a Change and Twitter has Spoken

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Now that you’ve made it through half of your week, we’ve rounded up top PR news to get you over the hump. This week, Mayochup is up for a vote, brands are bettering the world, Papa John’s is making a change and Twitter has spoken. Subtweets Lead […]

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