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Three Strategies for Fall Content Marketing Success

Believe it or not, there is only one quarter remaining in this chaotic year. While others might be counting down the days until January 1, 2021, as a PR professional, it’s officially crunch time to deliver the best results for your outreach initiatives before the holiday rush begins. Here are a few helpful tips to […]

Read Before You Tweet, LinkedIn Stories, PR Lessons From Tenet, and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Wednesday, Lunch Breakers! We’re still on a caffeine buzz from yesterday’s #NationalCoffeeDay, and are already eyeing the Aeropress for a second or third cup this morning. In this week’s edition, we have Twitter’s new sharing prompt, LinkedIn’s attempt to be hip, and communicator lessons from Christopher […]

What Does It Mean to Speak the Language of Leadership?

Many of us know the difference between a good boss and a bad one. The character traits leaders display and how they interact with employees can determine the atmosphere of your work environment.   Our CEO and founder Peter Stanton was featured in Investor’s Business Daily’s recent article, “Speak the Language of Leadership When It’s Time to Be […]

Lunch Break: What your snack says about you, the future of the PR industry, Facebook combats climate change misinformation, and more

“Cautiously Optimistic” Says Top PR Agency Executives  PR Week asked top agency executives how they felt about next year for the PR industry and many of them had some variation of “cautiously optimistic” in their response. While nobody is painting a picture of a dramatic comeback, Edelman global CEO and president Richard Edelman says “I see stability, and growth in […]

Celebrate National Dog Day with the Dogs of Stanton  

Happy National Dog Day! We love our pets at Stanton, (don’t worry our cats got a special shoutout too) so we wanted to share with you the dogs that have stolen our hearts and kept us company throughout this pandemic  Razz Russo  Razz is the latest addition to the Russo family, and she has quickly […]

What it Means to Be Elite

“Elite” is a word that is somewhat fraught in today’s environment and certainly could be interpreted as negative. Our view is simply this—if a panel of judges considers our work as representative of the best in our industry, then we are justifiably proud that they might label us elite.   Stanton Communications was named this month one of the Agency Elite […]

Four Takeaways from My First Year in PR

August 12th marked one year since I began my journey at Stanton Communications, a recent college graduate with little experience in public relations. In the year since, I’ve learned more than I could have imagined. The journey ahead, however, is still long, and I have plenty more to experience. For now, here are the four […]

Ellen DeGeneres Considers Leaving Television, The Latest Instagram Feature, Emmys 2020 and More!

Happy Tuesday Lunch Breakers! In this week’s lunch break we’ll be exploring the latest news on Ellen DeGeneres and the fate of her talk show, the Emmys, Instagram’s latest feature “Reels” and the power of a catch phase to spark a movement of social justice.   Ellen DeGeneres May Be Leaving Daytime Television  Since the launch of the “Ellen DeGeneres Show” in […]

PESO: Types of Media and How it Fits Into Your Strategy

Media takes several forms, all of which can be important elements of a public relations strategy. Terms like paid, earned, shared, and owned are often associated with media when talking about creating a strategy with optimal reach. While not all aspects need to be a part of every communications plan, it’s important to understand each concept when developing your larger content strategy.  Paid Media   […]