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The Strategy Room


Celebrate Women’s History Month with the Women of Stanton

This Women’s History Month we want to give a special shout out to the amazing women at Stanton Communications, who are strong, fierce, hardworking, admirable, and trailblazing women who work tirelessly to deliver quality services to our clients.  Learn more about Lori, Emily, Melissa, Donna, Andrea, Dziko, Judith and Ezraya and some interesting fun facts that makes them all unique.  Lori Russo, President  President of Stanton Communications Lori Russo is the definition of […]

Where to Start on Clubhouse for PR and Communications Pros

Clubhouse is the latest hot new social media network. It’s getting a lot of buzz, and celebrities including Elon Musk, Drake and even Facebook founder Mark Zuckerberg are jumping on board. Digital platforming geeks everywhere are clamoring for their invite while the rest of us wait for it to break out of beta and open […]

Chicken Sandwich Wars 2021, Lessons From Bad Pitches & Reporter Inbox Insight

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Wednesday, Lunch Breakers! We’re halfway through the last week in February, but all of the non-stop winter weather has us wondering if March got an early start on coming in like a lion. In this week’s edition, we have one company’s clever marketing ploy to reclaim […]

Corporate Social Credibility & Reputation Management in 2021

The past year brought us many pivotal events – a pandemic, social change, the election, and more. Companies and organizations everywhere used this moment to assess their reputations and determine if there is alignment between their beliefs and cultures and their statements about unfolding events. Our CEO Peter Stanton recently sat down for a discussion […]

Budweiser on Super Bowl Sidelines, AI Media Relations, 2020’s PR Miracles and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! Now that we know it’s Chiefs-Buccaneers in Super Bowl LV, we’re aligning our loyalties with either The Goat (Brady) or The Kid (Mahomes) and planning out our socially distanced Super Bowl spreads. In this week’s edition, we have the latest Big Game commercial […]

Seven Books PR & Communication Professionals Should Read

It’s no surprise that PR and communications professionals are big fans of the written word. One of our go-to ice breakers on any virtual coffee break or team meeting is ‘what are you currently reading?’ With the holiday season upon us, we’re sharing some of our favorite book recommendations for you to gift to loved ones or read […]

COVID, Communication & the Gift of Incandescent Humanity

No one ever would reflect on the COVID-19 crisis of 2020 and suggest it was a good thing in any way.  The devastation in the U.S. and globally is beyond measure, exceeding a mere tally of infections and death. It quite simply changed the world.  It also changed us.

Lunch Break: Thanksgiving Edition

We’ll be taking a break from our Lunch Break next week, so as our last roundup before the food-filled holiday, we’re serving up the best food PR stories to get you in the turkey spirit.  America’s Favorite Thanksgiving Sides  We’re back at the map, but instead of tracking political votes it’s Thanksgiving sides for MSNBC’s […]

Thanksgiving, Holiday Sales, and the Power of Email Marketing

It’s been a whirlwind of a month and it’s only November 10! We hope you are taking your much-needed afternoon break to catch up on the latest news. Here are some of the headlines we are talking about this week. 

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