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The Strategy Room

Marketing

Better Pitching, Year of Video, Remembering Toni Morrison and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES   Happy Tuesday, Lunch Breakers! It’s the dog days of summer, and we’re spending equal amounts of time soaking up the sun but also enjoying the A/C while catching up on the latest in PR news.   We’ve rounded up a few stories that are important to keep on your radar… Continue Reading Better Pitching, Year of Video, Remembering Toni Morrison and More

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Poorly Played Pop-Up Shop, Instagram Influencers, “Vanity Metrics” and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! We’re recovering from the heatwave and celebrating normal temperatures from the comfort of our offices. For those of you cooped up inside to avoid the heat, check out our PR News roundup that includes a poorly played pop-up shop, Instagram influencers and “Vanity… Continue Reading Poorly Played Pop-Up Shop, Instagram Influencers, “Vanity Metrics” and More

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PR for the Pros, Authenticity in Marketing, Arby’s Has the Alternative Meats, and More

Happy Tuesday, Lunch Breakers!  In addition to last-minute fireworks and cookout plans for the Fourth of July, we’re also re-reading what communicators can learn from the Founding Fathers. In this week’s edition, we cover a startling study about public relations, how marketers can be authentic and Arby’s witty take on fast food meat alternatives. What… Continue Reading PR for the Pros, Authenticity in Marketing, Arby’s Has the Alternative Meats, and More

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Pizza Hut Throws It Back, Cannes Controversy, Love Thy Pitch and More

Happy Tuesday, Lunch Breakers! We’re cranking up the air condition and at all costs trying to avoid stepping out in this humidity. In this week’s Lunch Break, we’re sizzling up with Pizza Hut hitting the wayback machine with a vintage logo, a Cannes campaign controversy and why you shouldn’t go out with a media pitch… Continue Reading Pizza Hut Throws It Back, Cannes Controversy, Love Thy Pitch and More

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Millennials, Amazon, Artists and More

Happy Wednesday, Lunch Breakers! It’s not officially summer, but who are we kidding? Everyone is already looking at their calendars and planning beachside vacations. If you are currently watching the waves and sipping on a piña colada, then enjoy the sunshine. For the rest of you Lunch Breakers, here is some fun news to read… Continue Reading Millennials, Amazon, Artists and More

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Kim Kardashian’s Fast Food Beef, The Whopper Detour, Another IHOP Stunt and More

Happy Tuesday, Lunch Breakers! After a relaxing Memorial Day weekend, we’re back in the office dreaming about our next summer vacation. In this week’s edition, we’re talking Kim Kardashian’s Jack-in-the-Box callout, the inside story of Burger King’s Whopper Detour and yet another IHOP rebranding stunt. Keeping Up With Fast Food Twitter Last week, Kim Kardashian… Continue Reading Kim Kardashian’s Fast Food Beef, The Whopper Detour, Another IHOP Stunt and More

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Girl Scouts, Amazon’s V-Day Breakup, Instagram Updates and More

Happy snow day, Lunch Breakers – at least in our neck of the woods. When we aren’t tucked away from the cold, we are dodging Girl Scout cookie sales at all of the metro stops. But we’re not fooled by their lack of years in life experience, because these young entrepreneurs can’t be stopped. In… Continue Reading Girl Scouts, Amazon’s V-Day Breakup, Instagram Updates and More

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We Combed Through The Top 2019 PR Predictions So You Don’t Have To

pr trends

We’re one month into 2019 and your PR plans and strategic goals for the year are ready to rock and roll, but are you incorporating the anticipated industry trends into your planning? At the end of 2018, it seemed like every PR professional made their predictions on the year to come (we even made our… Continue Reading We Combed Through The Top 2019 PR Predictions So You Don’t Have To

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Newsworthy Ugly Christmas Sweaters, 2018 Twitter Winners, An Instagram Rip-off and more

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! We’re one week away from Christmas, and our office is engaging in a spirited discussion about the best last-minute stocking stuffers. Does your tree need a ‘Floss like a Boss’ elf ornament? In this week’s edition, we highlight a creative use for Ugly… Continue Reading Newsworthy Ugly Christmas Sweaters, 2018 Twitter Winners, An Instagram Rip-off and more

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Holiday Campaigns from Apple, Air New Zealand, Amazon and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES ‘Tis the season to be…preparing for 2019. Here in the Stanton DC office, we have our sweaters, heaters, hot coco and our editorial calendars at the ready. We also have our eyes on all things holiday-related. In this week’s Lunch Break edition, we talk about creative seasonal… Continue Reading Holiday Campaigns from Apple, Air New Zealand, Amazon and More

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