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The Strategy Room

Media Relations

Zoom Fatigue, COVID-19 Superheroes, Quarantine Wassup, and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers. Today is National Superhero Day, so we’re giving a tremendous shout-out to the healthcare professionals and essential workers at the frontlines of this global pandemic. You truly are the real superheroes of 2020. In this week’s edition, we’re overcoming Zoom Fatigue, Saying Wassup… Continue Reading Zoom Fatigue, COVID-19 Superheroes, Quarantine Wassup, and More

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AmCham Germany Convenes Panel to Suggest: Don’t let a Virus Infect Your Reputation

As Covid-19 upends the normal order of corporate communication, businesses and organizations around the world face new challenges in how, when and in what manner to communicate with vital stakeholders.  That challenge and its unique dimensions for companies in Germany and the United States was the focus of a panel discussion convened by the American… Continue Reading AmCham Germany Convenes Panel to Suggest: Don’t let a Virus Infect Your Reputation

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Reality Take Over: Three PR Lessons from Netflix TV Show Love is Blind  

Everyone is talking about the new Netflix reality dating show “Love is Blind” and there’s a good reason why. The show follows several contestants in a social experiment to see if they can fall in love without ever seeing who they’re talking to and determine if love is truly blind. After talking for 10 days… Continue Reading Reality Take Over: Three PR Lessons from Netflix TV Show Love is Blind  

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Coronavirus & Amazon, TSA & Tik Tok, Jif & GIF, and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Thursday, Lunch Breakers. We only have a few more snowless days of February in the DMV before Punxsutawney Phil is vindicated for his early Spring prediction. In this week’s edition, we take a look at the Coronavirus’ effect on Amazon shopping habits, TSA running out the… Continue Reading Coronavirus & Amazon, TSA & Tik Tok, Jif & GIF, and More

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Three Cheers for “Cheer”: Takeaways from Netflix’s Trendy Docuseries PR

Have you watched “Cheer” yet?! My colleagues at Stanton have listened to me ask them repeatedly if they’ve watched Netflix’s new six-part docuseries “Cheer,” which chronicles Texas’ Navarro Cheer’s 2019 season and quest for a 14th national title. The highlighted members of the team are charismatic and have raw backstories. Coming off a buzzy premiere… Continue Reading Three Cheers for “Cheer”: Takeaways from Netflix’s Trendy Docuseries PR

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The Oscars, Super Bowl Ads, Kobe Bryant Coverage and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES January was a big month for news, including the everlasting impeachment trial, Australian bushfires, Kobe Bryant’s tragic death and “Megxit” just to name a few. Some were wondering if January would ever end. Now that we’ve made it to February, we’re looking towards the various big news… Continue Reading The Oscars, Super Bowl Ads, Kobe Bryant Coverage and More

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Planters Pauses Promo, Minimizing IGTV, PR in 2030 and more

Happy Tuesday, Lunch Breakers. This time next week we could still be talking about an improbable finish between the Kansas City Chiefs and San Francisco 49ers in Super Bowl LIV. At least that’s the hope, compared to the clunker of a competition from last year’s Big Game (Apologies to any Patriots fans). In this week’s… Continue Reading Planters Pauses Promo, Minimizing IGTV, PR in 2030 and more

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The Big Game, Paparazzi, Environmental ‘Bucks, and More

This week’s quick PR reads were difficult to compile, with a plethora of interesting stories hitting the airwaves as 2020 gets off to a news frenzy start. Here is just a sampling of some of the trending stories that we’re reading and talking about this week. The Big Game’s Stars Gear Up for Release With… Continue Reading The Big Game, Paparazzi, Environmental ‘Bucks, and More

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Royal Drama, TikTok Media Backlash, And More

Happy Tuesday! It’s already been a heavy media week, with impeachment hearings and the royal family drama, and we’re already almost halfway through January.   In this week’s news roundup we’re taking a look at media coverage of the Royals, the value of PR in the restaurant industry, and the rise of the nurse-influencer. Grab your salad—it’s still resolution season—and read through for some of… Continue Reading Royal Drama, TikTok Media Backlash, And More

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Peloton Parody, A Decade of PR, Generation Alpha and More

Happy Tuesday, Lunch Breakers. Don’t let today’s hazy forecast — or the food coma from the holiday cookie swap — get you in a fog. Here in the Baltimore office, it’s full steam ahead for another week of Lamar Jackson Mania. In this week’s edition, we have an Aviation Gin martini toast to Ryan Reynolds’ quick-thinking… Continue Reading Peloton Parody, A Decade of PR, Generation Alpha and More

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