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The Strategy Room

Public Relations Profession

Your Customers are on the New Internet. Are You?

The new internet runs on IPv6. Stanton at CES 2016

Today marked the unofficial start of CES with Press Day taking over the show. Across the LVCC, the big guns in consumer tech such as LG, Bosch and Panasonic held their press conferences for an eager international press corps. But beyond the show floor, another important aspect of CES ramped up as the conference tracks… Continue Reading Your Customers are on the New Internet. Are You?

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Trends to Watch at CES 2016

Stanton at CES. January 6-9 2016

Over the past few years, Stanton Communications has supported a number of clients at the Consumer Electronics Show® in Las Vegas, and this year is no different. Our professionals will be attending the event to help several organizations get out their message to the media and attendees of the show. What is different this year,… Continue Reading Trends to Watch at CES 2016

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Virtual Reality, Elections and Engagement: Looking ahead to 2016

Crystal Ball. Predictions for 2016

The late, great David Carr of the New York Times was gazing into a crystal ball in 2014 when he wrote about the return of the email newsletter. The newsletter hit the big time in 2015 thanks to high profile examples like Kobe Bryant’s retirement statement in The Players’ Tribune and Jennifer Lawrence discussing the… Continue Reading Virtual Reality, Elections and Engagement: Looking ahead to 2016

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The Transformative Power of Yes

The Power of Yes

“It doesn’t make sense to hire smart people and then tell them what to do; we hire smart people so they can tell us what to do.” — Steve Jobs While many elements of his management style were unorthodox (some might say questionable), Steve Jobs had this one right. Many business leaders echo his sentiment… Continue Reading The Transformative Power of Yes

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Q&A with Our PRNews Rising PR Star

Cara Greene PR News Rising Star

No matter the industry or size of the company, having top talent on your team can make all the difference. At Stanton Communications, we are proud to have some of the best and brightest PR professionals in the business, and this year we are doubly proud to recognize Account Manager Cara Greene as a PRNews 2015 Rising PR… Continue Reading Q&A with Our PRNews Rising PR Star

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Public Relations on Eight Wheels

Roller derby game

A major competitive sporting event is happening this weekend, and there’s a good chance you haven’t heard about it. It won’t draw the huge crowds of the World Series, yet it’s one of the fastest-growing sports in the world: the Women’s Flat Track Roller Derby championship. What does this have to do with public relations?… Continue Reading Public Relations on Eight Wheels

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