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The Strategy Room

Custom Categories: Media Relations

Launching a Game Changer in Industrial Filtration

Innovative filtration technologies developed by W. L. Gore & Associates have long been the products of choice for an array of applications in the industrial and manufacturing industries. The Performance Solutions Division engaged Stanton Communications to develop and launch a campaign for the introduction of the GORE® Low Drag Filter Bag, the most sustainable and […]

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Collaborating on Pope’s Historic U.S. Visit

In 2013, Jorge Mario Bergoglio became Pope Francis. His elevation immediately galvanized world attention. TIME Magazine named him Person of the Year and Rolling Stone put him on the cover. The Vatican announced Francis would come to the U.S. in September 2015.  The visit would include a meeting with President Obama and a speech to […]

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Bringing New Visitors to the Old Line State

Working closely with the Maryland Office of Tourism, Stanton Communications helps to develop and carry out multi-channel campaigns to spotlight the state’s many special attributes. Each month Stanton Communications focuses proactive outreach on ‘Spotlighting’ Maryland’s unique features, including its Main Streets, Lighthouses, B&Bs, Boat Captains and other cultural and historical treasures. As a result of […]

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Recruiting the Next Generation of Statisticians

The 175-year-old American Statistical Association (ASA) engaged Stanton Communications as its first-ever Agency of Record to develop a campaign to encourage more students to pursue degrees in statistics. The program was developed through Stanton’s Matrix Blueprint, a strategic planning process that closely aligns an organization’s objectives with measurable, impactful communication initiatives. Key elements of the plan […]

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Connecting Users to the Whole Internet With IPv6

Approaching the depletion of its free pool of IPv4 addresses, the American Registry for Internet Numbers (ARIN) engaged Stanton Communications to develop a multi-stakeholder program to promote IPv6, the next generation of Internet Addressing. In its first year, the Get6 campaign featured elements including a major public address at the National Press Club by Vint […]

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Anticipating More in a Rapidly Changing Industry

As the housing, health care, and social needs of aging Americans continue to evolve at rapid speed, Asbury Communities is transforming to meet the demands of a new retirement living field. The not-for-profit system of Continuing Care Retirement Communities partnered with Stanton Communications to simultaneously advance its approach to public relations amidst today’s 24/7, 360-degree […]

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Bringing Life and Style to the Wireless Industry

Sprint, one of the nation’s leading national telecommunications providers, never struggles to attract and hold the interest of technology publications and bloggers. As other national carriers continued to woo technology reporters alone, Sprint turned part of its attention to the consumer lifestyle market and set out to prove that Sprint offers more than a one […]

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Engineering a Strong Share of Voice

Southland Industries is one of the nation’s largest MEP (Mechanical, Electrical, and Plumbing) building systems firms providing ground-breaking yet practical solutions through a holistic approach to building performance. In 2009, the company engaged Stanton Communications to gain visibility for its talented in-house experts and project accomplishments among the construction industry. Since then, more than 230 […]

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Promoting Sustainable Recycling in the Battery Industry

Used car batteries are the most commonly recycled consumer product in the United States. As one of the nation’s largest secondary lead smelters recycling lead acid batteries, most traditionally in the form of used car, truck and boat batteries, RSR Corporation has made a significant commitment to being the nation’s cleanest and most environmentally friendly […]

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Safer Workplaces through Background Screening

The National Association of Professional Background Screeners (NAPBS) engaged Stanton Communications to provide a full range of communications and public policy services to increase its visibility among policymakers and solidify its position as the premier trade association representing professional background screeners engaged in pre-employment and tenant screening. Stanton Communications assists NAPBS with general messaging, thought […]

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