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The Strategy Room

Month: April 2011

The Nine Lives of a PR Person

As PR people know, it’s not easy to explain what we do to anyone who isn’t in business or communications. Heck, half my family thinks I report the news, and the other half is convinced I design ads. We implement varying and ever-changing communications tactics to support clients in diverse industries, and perhaps that’s why… Continue Reading The Nine Lives of a PR Person

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Breaches of Security and Trust

Thoughts on Crisis Communication, Epsilon and GoDaddy.com Over the past few days, many of us have been flooded with email messages from various companies notifying us of a data theft that involved an unknown entity hacking into a computer system and stealing the names and e-mail addresses of customers. Prior to Monday, I didn’t know… Continue Reading Breaches of Security and Trust

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