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The Strategy Room

Month: October 2012

A Few Kind Words – One Night Only

Our firm had the privilege of working in support of the recent Al Smith Memorial Foundation Dinner in New York.  The event brought together President Obama and Governor Romney for an evening of lighthearted remarks and self-deprecation.  Both distinguished guests lived up to expectations.  The President said he was well rested for the evening after […]

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Errant KitchenAid Tweet Highlights Importance of Social Media Policies

In today’s modern marketplace, it is increasingly rare to find a company that does not utilize social media in one form or another. From customer service interaction to market analysis to brand promotion, many companies make social media engagement an important component of their business activities. While utilization is up, so are cases of major […]

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