The Stanton Communications team is pleased to announce our engagement by The Comité Champagne, the trade association representing the interests of approximately 16,200 growers, 130 cooperatives, and 370 houses of Champagne, France, beginning January 1, 2024.
Stanton President Lori Russo will direct work in support of the Champagne Bureau USA, functioning as Bureau Director while continuing her current client and agency relationships. Stanton will join seven other Bureaus acting as Champagne industry embassies around the globe, all of which serve as official Champagne representatives in their respective countries.
The aim of this engagement is to shine a spotlight on the unique Champagne appellation and its rich heritage. This new relationship places Stanton in a pivotal position to advocate for the rich traditions and interests of the Champagne industry in the United States and elevate the Champagne experience for the American audience.