2019 Journalism and Digital Media Predictions

2019 Media Predictions

New Year, New Newsroom As we settle into 2019, media industry trends and predictions are afoot. The rise of voice-activated technology, artificial intelligence (AI), and resurgence of audio have presented many opportunities. At the same time, the industry battles “fake news” and falling credibility, altering the media landscape in 2018 and influenced trajectories for 2019. […]

Our Liberty Depends on Freedom of the Press

Our Liberty Depends on Freedom of the Press

“Our liberty depends on the freedom of the press, and that cannot be limited without being lost.” -Thomas Jefferson As public relations professionals, we spend a great deal of time thinking about and working with the press. Even as owned and shared platforms emerge as powerful tools for communication, we have not lost sight of […]

3 PR Lessons Learned From A Former TV Reporter

More than one year has passed since I transitioned from TV news to the world of public relations in March. No cake. No fancy dinner. The only reminder is from my Facebook post last year announcing that I was getting out of the business after nearly 7 years. I didn’t have time to mark the […]

Journalism Buyouts at NYT are Bad News for All of us

Exit

With the end of the year fast approaching, there is another wave of departures among journalists from two of the top news publications in the world. It has been widely reported that the New York Times is offering buyouts for employees, many of whom are newsroom stalwarts. While details on exactly who is accepting the […]

Upping the Career Game in Sochi

Tay-BSU-students

My daughter just spent eight days in Sochi, Russia. No, she’s not an Olympic athlete. She’s a journalism/public relations major at Ball State University who just finished a once in a lifetime opportunity as part of this international event. She traveled to Sochi as part of BSU at the Games – @bsuatthegames – a group of […]

Tips for Becoming Your Own Editor and Cutting the Fluff

“So the writer who breeds more words than he needs, is making a chore for the reader who reads.” Wise words from the revered writings of Dr. Seuss, and also relevant to journalists, bloggers, Twitterati and public relations professionals alike. As communicators, our job is to tell a story, paint a picture and sell an […]

The “Social” Side of Media Relations

I know, I know. Another PR firm blogging about why you need to be on social media. Well this post isn’t meant to tell you all the reasons a brand should be using social media, or why PR professionals need to be building their personal brands on Twitter (Not saying those aren’t good ideas!). For […]

Journalists: Look Before You Leap into PR

As the journalism industry suffers cutbacks, closures, layoffs and competition from non-traditional media, many talented reporters are examining career options outside the field.  For some, public relations is a logical place to turn.  I personally made the move more than 10 years ago and found that my skills translated well and my insider’s perspective still […]

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