The Oscars, Super Bowl Ads, Kobe Bryant Coverage and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES January was a big month for news, including the everlasting impeachment trial, Australian bushfires, Kobe Bryant’s tragic death and “Megxit” just to name a few. Some were wondering if January would ever end. Now that we’ve made it to February, we’re looking towards the various big news […]

Super Bowl Ad Success, Top PR Stunts, Marie Kondo For Communicators And More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! We’re bundling up in advance of Tuesday’s arctic blast in D.C. and Baltimore. On the plus side, we only have to endure several more days of sizzling hot takes before Super Bowl LIII. In this week’s edition, we take a look at what […]

The Winning Brands of Super Bowl XLVIII


Let’s talk about last night from a numbers perspective. Not from the standpoint of the final score, but from the impact of the game. From that perspective, the game gets much more interesting: There were 24.9 million tweets around the Super Bowl during the broadcast. The Super Bowl broadcast recorded a 47.6 household rating and […]

Predictions for Super Bowl Sunday

Super Bowl 2014

The big day is finally upon us. Everything comes down to Sunday, and all the players involved know it. All the sweat, the late nights, and the weeks of hard work will be played out in one momentous night…of brand marketing. Obviously, we are not talking about the game being played at MetLife stadium. We’re […]

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