The Spokesperson’s Edge: Training for Impact

In today’s fast-paced digital world, effective ​​media communication is an essential skill for individual thought leaders and organizations alike. Whether you are a public figure, business leader, or spokesperson, how you interact with the media can impact your reputation and the perception of your message. Therefore, being well-prepared and confident when speaking to the press is crucial.

Choosing the Right Micro-Influencer for Your Brand

Influencer marketing campaigns are only as good as the influencers themselves. That’s why finding and connecting with people who are the right fit for your brand is key. But it’s important to keep in mind that bigger isn’t always better. Marketers are now seeking micro-influencers who procure authentic interactions, rather than macro-influencers who have a […]

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