World Thrombosis Day Recognized with PRSA NCC Excellence in Communication Award

  The Public Relations Society of America (PRSA) National Capital Chapter (NCC) announced this month that its Excellence in Communication Award goes to global the World Thrombosis Day campaign, a global initiative organized by International Society on Thrombosis and Haemostatis (ITSH).   Thrombosis – the formation of a blood clot – is the one disorder that causes the world’s top three cardiovascular killers: heart attack, stroke and venous thromboembolism (VTE).  […]

Lunch Break: Navigating journalists and their many beats, the Facebook to Meta transition, and more!

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Welcome back, Lunch Breakers!  This week, we’re talking about navigating journalists and their many beats, the Facebook to Meta transition, and the importance of addressing intersectionality of participants when creating diversity and inclusion efforts. Let’s talk about it!  Journalist Beat(s)  Every journalist walks to the beat of their own drum…or should we say beats? Following the massive newsroom layoffs across the […]

How to Build the Next Generation of PR Pros

As our team grows, I find myself reviewing a wide range of resumes and am impressed by the ambition of many young professionals, who have a list of internships to show for their efforts to find their place within the field. And yet, media relations activity is scarce among their accomplishments for these internships, and […]

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