Lessons from Kenneth Cole: Watch What You Tweet
Americans no longer have to ask the question, “Why does the rest of the world hate us?” Kenneth Cole solved that riddle for all of us today by posting one extremely insensitive tweet. Yes, he’s referring to the same tumultuous situation in Cairo you’re thinking of, a violent upheaval that has resulted in death, injury and […]
What’s Your Online Reputation?
How often do you Google yourself? How about your company, or even the leaders of your business? Are you receiving daily updates about what’s being posted about you online? It isn’t vain to want to know what’s posted about you online. In fact, it’s imperative to know what people see when they type your name […]
Driven to Digital Distraction
How many technologies are you juggling right now? You know what I mean: Typing away on your keyboard, while simultaneously checking MSNBC, peeking at LinkedIn, and sneaking glances at your cell phone for the thrill of a new text message. It’s enough to make you hear that familiar “ding” of a new email in your […]
Can We Be Too Risk Averse?
Building on the previous blog post by Peter Stanton that touched on the inadvertent disclosure that sometimes happens I began to wonder if the tools and technology we use in communications and public affairs contribute to an environment where professionals become hesitant to engage media. Living in an age of 24-hour news cycles and growing […]
The “Social” Side of Media Relations
I know, I know. Another PR firm blogging about why you need to be on social media. Well this post isn’t meant to tell you all the reasons a brand should be using social media, or why PR professionals need to be building their personal brands on Twitter (Not saying those aren’t good ideas!). For […]