Your Sales Strategy Sits a Throne of Lies, Smithsonian Offers VR Tours, and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES All that July rain finally gave way to the District’s classic, oppressive August heat. And this girl lived it unfiltered all Sunday to cheer on the champions of D.C.’s 50th annual Citi Open tennis tournament. Pass the aloe, please. In this week’s Lunch Break, a vaguely familiar […]

Social Media Amplifies an Oscar Oops, Marketers Try VR & More PR News

Lunch Break: VR

Quick PR Reads You Can Tackle Between Bites Happy Tuesday, which just happens to be my two-year wedding anniversary. The traditional two-year gift is cotton and the modern gift is china, neither of which I got for my spouse this year. In this week’s PR news, PricewaterhouseCoopers (PwC) is still recovering from their terrible, horrible, […]

Virtual Reality and Marketing: The Wave of Today

Virtual Reality Marketing

By: Cara Greene, Ashley Durkin-Rixey and Joseph Contrino Virtual reality is a technological promise that has seen multiple fits and starts over the last 20 years. However, in the last 18 months we appear closer than ever to making good on that promise. Advancements in everything from smartphones to graphics processors in PCs and video […]

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