Stand Out with Stronger Content
In today’s market, there’s a vast amount of content aimed at consumers, with each piece fighting for attention. This has created a world of “content clutter” and caused more difficulty for brands to create a meaningful connection between content and consumer. It’s important that brands have the ability to communicate their message to their target […]
An Internet Minute, Google’s New Algorithm, The World Cup And More…
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! This year, April flowers brought May showers, but we’re not here to rain on your internet minute, a topic to read more about in this week’s Lunch Break edition. We also discuss Google’s new algorithm, the World Cup on Twitter and Arby’s new […]
Public Relations Resolutions, Predictions, Improving Agency Content, And More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers. The mad dash is on to get those last-minute stocking stuffers before Christmas. There’s also time to fry up a final batch of latkes before Hanukkah ends Wednesday. In this week’s edition, we’re looking both backward and forward with communications resolutions and predictions, […]
How to Manage Content Flow When You Have Too Much
When it comes to crafting content, we live in a world of too many- ideas, deadlines, writers, producers, and designers. This constant inflow of content can pose a problem for content marketing managers or editors, working on behalf of a company or client. Emily Wenstrom, the fearless leader of Stanton’s content, shares insight on developing […]
New on Forbes.com: A Call to Journalists to Keep Fighting
We are in the midst of an extraordinary moment of transition for the journalism profession. Some might call it a seismic shift. But even as journalists’ jobs evolve (or erode) in the age of social media and citizen journalism, the relationship between PR professionals and the media remains critical to the examination of important issues. […]