Best PR & Products from CES 2020
While 2020 still sounds like a futuristic year, the future of technology is here. This week, thousands of exhibitors are at the Consumer Electronics Show at the Las Vegas Convention Center, where the products of both the near and distant future are on full display for media, influencers and buyers to try out for themselves. […]
3 Reasons Why Design and PR Belong Together
It’s a common occurrence across the public relations industry: Professionals spend hours crafting the perfect press release, the flawless tweet, but when it comes to telling the visual story, the narrative falls flat. That’s not to say public relations professionals and marketers don’t understand the allure of visual content. According to Social Media Examiner, 80 percent […]
Search Engine Ranking Factors, Facebook Popularity, and More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! Are you up to speed on the latest digital marketing trends? Find out by taking this quiz. In this week’s edition, we cover search engine ranking factors, a designer’s role, genuine messaging, and Facebook’s mobile app popularity. Awesome Ranking Signals Google evaluates websites […]
Twitter Loosens Up, AI in Design, Instagram Polls and the Latest in Science
QUICK PR READS YOU CAN TACKLE BETWEEN BITES It is a somber Tuesday Lunch Breakers, as flags fly at half-mast and the country tries to process the tragic events that occurred in Las Vegas on Sunday night. With the string of terrible news from Las Vegas, the destruction left in the wake of three hurricanes […]
EPA’s Design Throwback, Death to the Web Banner, Facebook’s Metaverse & More
Quick PR Reads You Can Tackle Between Bites Despite the blustery weather, D.C. is off to a good start this week. For hockey fans, a ray of hope came with the Capitals’ Sunday night victory over the Maple Leafs. The stage is set for another heated battle in round two—we’re coming for you, Crosby. As […]
DIY guide: How to create amazing visual content
If you aren’t creating visual content for your brand, you should be. In 2014, PR Newswire found that press releases sent in 2013 that included multimedia—logos, photos, infographics, video, microsite—increased visibility up to 5,092% over traditional text releases. Amazing, right? What I found even more shocking was that 86% of press releases DID NOT include […]
Why Care About Good Design?
Sometimes, even as a designer, I overlook the importance of good design. It is a factor in almost every facet of life, even if we don’t realize it. Design is hidden in plain sight, guiding your decisions of what to eat, what books to read, car to buy…the list is infinite. That’s why in this […]
How to Dish Up Successful Infographics
As attention spans shorten and social media platforms expand through Pinterest, Twitter, Vine and Instagram, data consumption is forced to evolve. This development has brought on the infographic golden age. In fact, Social Media Today reports that “the volume of infographics goes up more than 1 percent each day.” Infographics bring interesting fact points and […]
