Best PR & Products from CES 2020

While 2020 still sounds like a futuristic year, the future of technology is here. This week, thousands of exhibitors are at the Consumer Electronics Show at the Las Vegas Convention Center, where the products of both the near and distant future are on full display for media, influencers and buyers to try out for themselves. […]

3 Reasons Why Design and PR Belong Together

PR and Design: Better Together

It’s a common occurrence across the public relations industry: Professionals spend hours crafting the perfect press release, the flawless tweet, but when it comes to telling the visual story, the narrative falls flat. That’s not to say public relations professionals and marketers don’t understand the allure of visual content. According to Social Media Examiner, 80 percent […]

Search Engine Ranking Factors, Facebook Popularity, and More

Search Engine Ranking Factors, Facebook Popularity, and more

QUICK PR READS YOU CAN TACKLE BETWEEN BITES  Happy Tuesday, Lunch Breakers! Are you up to speed on the latest digital marketing trends? Find out by taking this quiz. In this week’s edition, we cover search engine ranking factors, a designer’s role, genuine messaging, and Facebook’s mobile app popularity. Awesome Ranking Signals Google evaluates websites […]

Twitter Loosens Up, AI in Design, Instagram Polls and the Latest in Science

Lunch Break October 3rd

QUICK PR READS YOU CAN TACKLE BETWEEN BITES It is a somber Tuesday Lunch Breakers, as flags fly at half-mast and the country tries to process the tragic events that occurred in Las Vegas on Sunday night. With the string of terrible news from Las Vegas, the destruction left in the wake of three hurricanes […]

DIY guide: How to create amazing visual content

DYI Visual Content

If you aren’t creating visual content for your brand, you should be. In 2014, PR Newswire found that press releases sent in 2013 that included multimedia—logos, photos, infographics, video, microsite—increased visibility up to 5,092% over traditional text releases. Amazing, right?   What I found even more shocking was that 86% of press releases DID NOT include […]

Why Care About Good Design?

Sometimes, even as a designer, I overlook the importance of good design. It is a factor in almost every facet of life, even if we don’t realize it. Design is hidden in plain sight, guiding your decisions of what to eat, what books to read, car to buy…the list is infinite. That’s why in this […]

How to Dish Up Successful Infographics

As attention spans shorten and social media platforms expand through Pinterest, Twitter, Vine and Instagram, data consumption is forced to evolve. This development has brought on the infographic golden age. In fact, Social Media Today reports that “the volume of infographics goes up more than 1 percent each day.” Infographics bring interesting fact points and […]

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