Meet Mary: PR Insights from Marvel 

“The story has been yours all along. You just did not know it.”  Since I was a child, I have always had a love for storytelling. Whether through books, movies, or tales passed down from family members, I loved the journey of learning a new subject. My mother, being a movie buff, and my father, […]

The Value of Research, Social Listening and Monitoring in the Development of a Social Media Campaign  

Social media has a permanent and prominent presence in modern society. It has rapidly become a crucial tool for communication professionals. Publishing content and engaging directly with audiences on social platforms helps increase brand awareness and target audience understanding.  The three most important elements when developing a social media plan are research, social listening and […]

Washington Redskins, Diversity in Marketing, TikTok Operations and more

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Wednesday, Lunch Breakers! After a long holiday weekend, we want to help you get back into the swing of things with a rundown of the latest industry news, trends and headlines. Washington Redskins Team Name Controversy Although there has been public scrutiny for years regarding the […]

Three Trends Every Communications Professional Will Be Talking About in 2025

As we near the halfway point of an already unpredictable year, we are all faced with a great amount of uncertainty due to the global pandemic. Yet, we all must plan and forge ahead even in uncertain times.    The communications industry has always been met with challenges. Finding ways to adapt is the ultimate appeal […]

Best PR & Products from CES 2020

While 2020 still sounds like a futuristic year, the future of technology is here. This week, thousands of exhibitors are at the Consumer Electronics Show at the Las Vegas Convention Center, where the products of both the near and distant future are on full display for media, influencers and buyers to try out for themselves. […]

Simone Biles Makes History, A-Rod’s PR Turnaround, Puppies and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Wednesday, Lunch Breakers! As summer winds down and fall gears up, we hope you’re getting to spend some time in the great outdoors savoring the sunshine. One thing that’s a constant throughout the year, no matter what season, are sports. Year-round, there seems to always be […]

Better Pitching, Year of Video, Remembering Toni Morrison and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES   Happy Tuesday, Lunch Breakers! It’s the dog days of summer, and we’re spending equal amounts of time soaking up the sun but also enjoying the A/C while catching up on the latest in PR news.   We’ve rounded up a few stories that are important to keep on your radar […]

Dunkin’ Donuts Delivery, Taylor Swift, Women’s World Cup and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Welcome the sunshine (and many times, the showers), Lunch Breakers! This Friday marks the official start of summer, and just like a fun beach read that you can devour in a few hours, we’re rounding up some feel-good stories to get you through the week.   This week, we’re talking Dunkin’ […]

Ikea’s New Logo, Facebook’s App Icon, Fresh Look for Sears and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! Tis the season to admire the flowers that are in full bloom and to get started on your spring cleaning. And that can mean cleaning your home, your car or, in the marketing and public relations industries, your brand. In this week’s edition, […]

Boston Marathon Brand Activations, Crisis Communications and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! Spring weather is just around the corner, and we’re enjoying a time-honored spring tradition — the Boston Marathon. We might not be in the Boston area, but that didn’t stop us from cheering for runners from afar. This week, we have a Boston […]

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