The Value of Research, Social Listening and Monitoring in the Development of a Social Media Campaign
Social media has a permanent and prominent presence in modern society. It has rapidly become a crucial tool for communication professionals. Publishing content and engaging directly with audiences on social platforms helps increase brand awareness and target audience understanding. The three most important elements when developing a social media plan are research, social listening and […]
Instagram Shopping, Facebook Ad Limiting, Etsy Winning, and more
I think we can all agree that there is a lot going on in the news right now and it is a bit difficult to keep up! Today’s lunch break provides a compiled list of trending news and stories that will most benefit your day-to-day work life. So, enjoy that grande pumpkin spice latte and stay informed on news you may have missed last week while on your well-deserved break.
Read Before You Tweet, LinkedIn Stories, PR Lessons From Tenet, and More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Wednesday, Lunch Breakers! We’re still on a caffeine buzz from yesterday’s #NationalCoffeeDay, and are already eyeing the Aeropress for a second or third cup this morning. In this week’s edition, we have Twitter’s new sharing prompt, LinkedIn’s attempt to be hip, and communicator lessons from Christopher […]
Washington Redskins, Diversity in Marketing, TikTok Operations and more
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Wednesday, Lunch Breakers! After a long holiday weekend, we want to help you get back into the swing of things with a rundown of the latest industry news, trends and headlines. Washington Redskins Team Name Controversy Although there has been public scrutiny for years regarding the […]
Coronavirus & Amazon, TSA & Tik Tok, Jif & GIF, and More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Thursday, Lunch Breakers. We only have a few more snowless days of February in the DMV before Punxsutawney Phil is vindicated for his early Spring prediction. In this week’s edition, we take a look at the Coronavirus’ effect on Amazon shopping habits, TSA running out the […]
Simone Biles Makes History, A-Rod’s PR Turnaround, Puppies and More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Wednesday, Lunch Breakers! As summer winds down and fall gears up, we hope you’re getting to spend some time in the great outdoors savoring the sunshine. One thing that’s a constant throughout the year, no matter what season, are sports. Year-round, there seems to always be […]
Celebrate International Cat Day with Stanton
Happy International Cat Day! At Stanton, we are cat (and dog) people, and like other pet owners, we seize every opportunity to show off our furry friends. International Cat Day is celebrated all over the world on August 8 to recognize our feline companions, but you don’t need to be a cat owner to participate. […]
Better Pitching, Year of Video, Remembering Toni Morrison and More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! It’s the dog days of summer, and we’re spending equal amounts of time soaking up the sun but also enjoying the A/C while catching up on the latest in PR news. We’ve rounded up a few stories that are important to keep on your radar […]
Tips on Winning with the Instagram Algorithm
From Instagram Stories to posts and highlights, you can use the social media platform to help tell your clients’ stories and engage with target audiences. To successfully incorporate Instagram into your next communications plan, here are a few tips on the ever-changing algorithm, the optimal times to post and a few other tricks. Posting Time […]
U.S. Women’s National Team’s World Cup Win, Equal Pay, Memes and More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES We’re back after the Fourth of July holiday and still celebrating the red, white and blue, mostly because of the U.S. Women’s National Team’s (USWNT) second straight World Cup victory over the Netherlands on Sunday. The FIFA Women’s World Cup has been a huge news item since […]