Twitter Loosens Up, AI in Design, Instagram Polls and the Latest in Science

QUICK PR READS YOU CAN TACKLE BETWEEN BITES It is a somber Tuesday Lunch Breakers, as flags fly at half-mast and the country tries to process the tragic events that occurred in Las Vegas on Sunday night. With the string of terrible news from Las Vegas, the destruction left in the wake of three hurricanes […]
The Life Span of a Tweet

Why Fast Isn’t Fast Enough in a Crisis & Why McDonald’s will be Just Fine Social media pros cringed as news broke this morning of McDonald’s troll-ish tweet at President Trump this morning. In later news updates, both McDonalds and Twitter were lauded for their quick action—Twitter notified McDonald’s the account had been breached, and […]
Take a Lunch Break with the Strategy Room

I have a bit of a reputation at Stanton Communications for being “the clipper,” a.k.a. the colleague that sends everyone articles on clients, their personal interests and the occasional “22 Corgis Who Can’t Get Up the Stairs” pictorial to brighten their day. It began early in life. Really early. From the time I was an […]
Twitter Gives the Gift of a GIF Button

Two weeks ago, Twitter announced it was rolling out a GIF button specifically designed for its users. For all of us obsessed with social media, this was the greatest news that could have popped into our newsfeed. The GIF button sounds great, but what does it mean for us PR people? The first step is […]
Periscope Up! Six Tips and Tricks to Master Periscope

By Jeff Urbanchuk & Elisabeth Wraase Just ten days after Twitter initially launched Periscope in March, one million users had signed up for the livestreaming app. Five months after its introduction, the app is already producing stars who are gaining popularity, influence and momentum by broadcasting moments in their lives to an audience eager for content. Now, with […]
Acknowledging #MemorialDay

After a long winter, many are looking forward to the Memorial Day three-day weekend. Today, news reports are focused on traffic, retail sales, beach weather, and kick-offs of the national morning shows’ summer concert series. According to the Hearth, Patio & Barbecue Association, an estimated 57 percent of U.S. consumers plan to have a barbeque […]
A Song of Ice and Social Media

When Season 5 of “Game of Thrones” premiers this Sunday, many of us will be anticipating how new plot lines will unfold. But as a social and digital media expert, I can’t help but think about the parallels between the most popular social platforms and the hit HBO show’s most compelling characters. And why not? […]
Why I am Nostalgic for the Old Twitter

During remarks at a financial conference in New York this week, Twitter CFO Anthony Noto suggested that the popular site plans to tinker with the structure of its users’ feeds. According to Noto, the current organization of Twitter’s timeline in reverse chronological order “isn’t the most relevant experience for a user” and the service is […]
Lessons from Twitter

We learn lessons every day from Twitter: things brands do well, things politicians and celebrities do wrong. But this isn’t that kind of post. We learned a LOT from Twitter, the company, today. Specifically, from Sean Evins (@Evins), Twitter’s Partnerships Manager for Government & Politics. Sean was kind enough to visit our D.C. headquarters this […]
Why the Basics Still Matter

In the beginning of February, Facebook turned 10 years old. There is a lot of chatter about how Facebook has changed communication in our culture over the years. But while the mediums we use to communicate have changed throughout time, there is one thing that has not — human nature. Call me old school, but […]