Building a Crisis Communications Strategy, DIY News, Petfluencers and More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers. In this week’s edition, we cover creating your own news stories, influencer strategy, petfluencers and building a crisis communications strategy. Crisis Communications Every company needs to be prepared for a communications crisis. Preparation for a crisis should happen before the crisis hits, otherwise, […]
World Emoji Day, Quality Placements and Award-Winning PR Moves
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Wednesday, Lunch Breakers! Here at Stanton, we’re recovering from this week’s Home Run Derby and All-Star game. In this week’s lunch break, we cover World Emoji Day, securing quality media placements, brands versus consumers on social media and the best PR moves of 2018. World Emoji […]
Stand Out with Stronger Content
In today’s market, there’s a vast amount of content aimed at consumers, with each piece fighting for attention. This has created a world of “content clutter” and caused more difficulty for brands to create a meaningful connection between content and consumer. It’s important that brands have the ability to communicate their message to their target […]
Happy Fourth, King James Big Move, and an Instagram Update
Happy Tuesday, Lunch Breakers! As the city quiets down and people are headed out of town for the Fourth of July, we’ve rounded up some must-know PR news before you hit the road. In this week’s edition, we’re covering brand reactions to Lebron’s Lakers decision, a festive Fourth of July campaign and Instagram’s new IGTV […]
Father’s Day Ads, Finding Newsworthy Gems, Cracking Down on Fake Followers and More.
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers. We’re thinking back to the Washington Capitals’ much anticipated Stanley Cup parade from last Tuesday when the weather was a tad bit cooler. In this week’s Lunch Break, we look at some amusing and heartwarming Father’s Day ads, a novel way for communicators to […]
Let’s Talk
PR consultants spend a lot of time with their clients working on ways to “deliver the message.” This phrase implies a one-way form of communication. What happens if the audience does not wish to receive the message? Even if the message is received, how do we know if the audience is convinced, inspired or motivated […]
Peak Trolling on #IHOb, Designers Bring Gorgeous Design to Pride Month and More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Welcome to this week’s Lunch Break—or amidst #IHOb scandal trolling, it may be more of a Brunch Break. Whatever. Grab a stack of pancakes and let’s get down to it. This week, in the Break: IHOb gets trolled by burger brands on Twitter; Facebook and Starbucks are […]
6 Great Options for Magnificent Blog Post Formats
Hosting a blog for your organization or brand can be a great way to build an audience and foster a loyal following. But, if you blog with true consistency (Yes! Good for you!), eventually, you will hit a wall, where you and your team are out of ideas. This is an illusion. Once you have […]
Teens & Social Media, 2018 Internet Trends, Instagram Algorithm and More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Wednesday, Lunch Breakers! Today, we cover which social media platforms teens care about, 2018 trends online, Buffalo Wild Wings Twitter hack and how Instagram’s algorithm works. Teens & Social Media YouTube, Snapchat and Instagram are dominating among online platforms for people ages 13 to 17. This […]
A Beginner’s Guide to Driving Website Traffic
We all know content is king, but without an audience to read it, you might be wasting your time. Reaching your target audience and driving them to your pages is essential for a successful online marketing strategy, and there are some simple ways to achieve this. Try these four methods to increase the volume of […]
