The Spokesperson’s Edge: Training for Impact
In today’s fast-paced digital world, effective media communication is an essential skill for individual thought leaders and organizations alike. Whether you are a public figure, business leader, or spokesperson, how you interact with the media can impact your reputation and the perception of your message. Therefore, being well-prepared and confident when speaking to the press is crucial.
Meet Mary: PR Insights from Marvel
“The story has been yours all along. You just did not know it.” Since I was a child, I have always had a love for storytelling. Whether through books, movies, or tales passed down from family members, I loved the journey of learning a new subject. My mother, being a movie buff, and my father, […]
Landing ‘Chopped:’ 3 PR Takeaways from an Award-Winning Campaign
It was a pre-COVID lifetime ago when our team gathered in July 2019 to watch Live! Casino & Hotel’s Executive Chef Ed Evans cook his heart out on The Food Network’s popular Chopped reality cooking show. This year, the follow-up gathering was virtual as we, along with Live!’s communications team, proudly accepted the Public Relation […]
Reese’s Robotic Door, Brands & Election Season, and Avocado Drama
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! We’re preparing to hoard our Halloween candy to get us through the last week of the 2020 Presidential Election. In fact, we’re covering both of those topics today, and also taking a look at one of the first brands to bow out from […]
Read Before You Tweet, LinkedIn Stories, PR Lessons From Tenet, and More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Wednesday, Lunch Breakers! We’re still on a caffeine buzz from yesterday’s #NationalCoffeeDay, and are already eyeing the Aeropress for a second or third cup this morning. In this week’s edition, we have Twitter’s new sharing prompt, LinkedIn’s attempt to be hip, and communicator lessons from Christopher […]
Declare Independence From These 4 Bad PR Practices
Independence Day will undoubtedly feel different this year. This includes the PR campaigns for companies that would normally try to link their grills, food and other commodities to the holiday. Ahead of July 4th, we’re taking a look at four PR and media relations crutches that plague the industry year-round and draw criticism from our […]
Facebook Ad Boycott, Pitch Fails, Surveys for PR, and More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers. We’re soothing our wanderlust woes by planning a virtual vacation. And speaking of travel, check out how the newest member of our team, Dziko Crews, connects the dots between her solo adventure experiences to PR. In this week’s edition, we’re discussing companies demanding […]
Chuck E. Cheese Deception, COVID-19 Product Resurgence, Cringeworthy Intros & More.
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Wednesday, Lunch Breakers! We’re looking at the bright side following a three-day holiday weekend – only two more days until Friday! In this week’s edition, we’re pulling back the curtain on some chain restaurant switcheroos, taking a look at COVID-19 product revivals and showcasing ways to […]
Zoom Fatigue, COVID-19 Superheroes, Quarantine Wassup, and More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers. Today is National Superhero Day, so we’re giving a tremendous shout-out to the healthcare professionals and essential workers at the frontlines of this global pandemic. You truly are the real superheroes of 2020. In this week’s edition, we’re overcoming Zoom Fatigue, Saying Wassup […]
Coronavirus & Amazon, TSA & Tik Tok, Jif & GIF, and More
QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Thursday, Lunch Breakers. We only have a few more snowless days of February in the DMV before Punxsutawney Phil is vindicated for his early Spring prediction. In this week’s edition, we take a look at the Coronavirus’ effect on Amazon shopping habits, TSA running out the […]
