SEO Basics, Kids Who Online Shop, Facebook Algorithms, and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Wednesday, Lunch Breakers! In this week’s edition, we cover SEO basics, retail therapy for children, Facebook’s algorithm, and Spotify ads. Back to Basics Have you mastered search engine optimization? If not, you’re in luck. Moz created a beginner’s guide to SEO and it provides a lot […]
Meet Hannah: Life & PR lessons learned from running

I’ve been running since I was about seven years old. I would ask my dad to drive around the neighborhood with his odometer reset so we could measure out a specific distance, and then I’d race my friends barefoot down the middle of our dead-end street. By the time I hit high school and college, […]
The Delight-First Approach to Audience Engagement

When it comes to public relations and audience engagement, many creative teams are faced with the question, “Why?” To the pros, the answer is clear. From traditional PR placements to content marketing to social media outreach, engaging your audience increases awareness, builds a positive relationship with the brand, and keeps your organization top-of-mind—all important aspects […]
World Emoji Day, Quality Placements and Award-Winning PR Moves

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Wednesday, Lunch Breakers! Here at Stanton, we’re recovering from this week’s Home Run Derby and All-Star game. In this week’s lunch break, we cover World Emoji Day, securing quality media placements, brands versus consumers on social media and the best PR moves of 2018. World Emoji […]
Father’s Day Ads, Finding Newsworthy Gems, Cracking Down on Fake Followers and More.

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers. We’re thinking back to the Washington Capitals’ much anticipated Stanley Cup parade from last Tuesday when the weather was a tad bit cooler. In this week’s Lunch Break, we look at some amusing and heartwarming Father’s Day ads, a novel way for communicators to […]
Let’s Talk

PR consultants spend a lot of time with their clients working on ways to “deliver the message.” This phrase implies a one-way form of communication. What happens if the audience does not wish to receive the message? Even if the message is received, how do we know if the audience is convinced, inspired or motivated […]
How Different is PR in the Middle East and the U.S.?

Many years ago, I was a fresh college graduate with a plan. I would fly halfway across the world to a luxurious wonderland of opportunities called Dubai and away from the dread of looking for jobs with the heaps of fellow graduates. As a child of Lebanese immigrants, I had first-hand experience with the Arab […]
Earth Day, Better Subject Lines, Taco Bell, And More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! Rain is in the forecast for D.C. and Baltimore, but we’re hoping these April showers lead to some proverbial May flowers. In this edition, we cover how brands celebrated Earth Day, improving e-mail subject lines, a generous response to a fast food superfan and Facebook’s latest attempt […]
Facebook’s Update, a Reddit Redesign, Content Strategy, and More

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! As you’re enjoying a late lunch, read through our latest edition covering Facebook’s newest update, a Reddit redesign, the power of PR and content marketing strategy. Building Trust Facebook announced it is rolling out another change to provide users with more information about […]
Oscars PR Takeaways, Facebook Travel Inspiration and more

QUICK PR READS YOU CAN TACKLE BETWEEN BITES Happy Tuesday, Lunch Breakers! Here at Stanton, we’re still debating whether Shape of Water should’ve won the Oscars for Best Picture. What did you think? In this week’s edition, we cover PR takeaways from the Oscars, Facebook’s travel inspiration, keeping content trendy, and the benefits of a quality follower base. Oscars […]